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            <itunes:name>Whitehat SEO</itunes:name>
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            <title>Intro to AI for Marketers [Live Class] #9</title>
            <link>http://video.whitehat-seo.co.uk/intro-to-ai-for-marketers-live-18</link>
            <description>&lt;p&gt;&lt;p&gt;&lt;strong&gt;Transform Your Marketing Career: Master AI Implementation from Industry Veterans&lt;/strong&gt;&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;The marketing landscape is changing faster than ever. As a HubSpot Partner who's helped hundreds of businesses transform their marketing operations, we're seeing AI revolutionise every aspect of marketing - and you don't need any technical background to benefit from it.&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;&lt;strong&gt;Why Learn AI Implementation From Us?&lt;/strong&gt; While others teach AI theory, we're in the trenches implementing it daily:&lt;/p&gt;
&lt;ul&gt;
&lt;li dir = "auto"&gt;Achieving 80% improvement in conversion rates with our AI-powered sales solutions&lt;/li&gt;
&lt;li dir = "auto"&gt;Managing successful AI integrations across all levels of HubSpot implementations&lt;/li&gt;
&lt;li dir = "auto"&gt;Building and scaling AI-driven marketing operations for clients across multiple industries&lt;/li&gt;
&lt;li dir = "auto"&gt;Developing proprietary AI tools that are delivering results right now&lt;/li&gt;
&lt;/ul&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;&lt;strong&gt;In This Action-Packed 40 Minutes, You'll Learn:&lt;/strong&gt;&lt;/p&gt;
&lt;ul&gt;
&lt;li dir = "auto"&gt;What AI means for marketers (beyond the buzzwords)&lt;/li&gt;
&lt;li dir = "auto"&gt;The Marketer-to-Machine Scale™ and Where Your Organisation Fits&lt;/li&gt;
&lt;li dir = "auto"&gt;How to identify and implement AI use cases across:&lt;/li&gt;
&lt;ul&gt;
&lt;li dir = "auto"&gt;Content creation and optimisation&lt;/li&gt;
&lt;li dir = "auto"&gt;Email marketing and personalisation&lt;/li&gt;
&lt;li dir = "auto"&gt;Social media management&lt;/li&gt;
&lt;li dir = "auto"&gt;Ad copy and campaign development&lt;/li&gt;
&lt;li dir = "auto"&gt;Analytics and Reporting&lt;/li&gt;
&lt;li dir = "auto"&gt;Lead scoring and qualification&lt;/li&gt;
&lt;li dir = "auto"&gt;Budget allocation and optimisation&lt;/li&gt;
&lt;/ul&gt;
&lt;li dir = "auto"&gt;Our battle-tested framework for identifying high-ROI AI opportunities&lt;/li&gt;
&lt;li dir = "auto"&gt;How to evaluate and select the right AI tools for your needs&lt;/li&gt;
&lt;li dir = "auto"&gt;Step-by-step implementation guide you can use tomorrow&lt;/li&gt;
&lt;li dir = "auto"&gt;How to measure and demonstrate AI's impact on stakeholders&lt;/li&gt;
&lt;/ul&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;&lt;strong&gt;Perfect For Non-Technical Marketers Who Want To:&lt;/strong&gt;&lt;/p&gt;
&lt;ul&gt;
&lt;li dir = "auto"&gt;Automate repetitive tasks and focus on strategic work&lt;/li&gt;
&lt;li dir = "auto"&gt;Enhance team productivity without technical expertise&lt;/li&gt;
&lt;li dir = "auto"&gt;Stay ahead of the AI revolution in marketing&lt;/li&gt;
&lt;li dir = "auto"&gt;Transform their marketing operations and career trajectory&lt;/li&gt;
&lt;/ul&gt;
&lt;p&gt;&lt;strong&gt;Why This Training Is Critical Now:&lt;/strong&gt; Recent studies show that 75% of marketers already use AI at work, yet only 5% of organizations provide structured training. The gap between AI-capable and AI-struggling marketers is widening every week.&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;&lt;strong&gt;This session will be &lt;/strong&gt;l&lt;strong&gt;imited &lt;/strong&gt;to ensure meaningful Q&amp;amp;A and interaction. Previous sessions have filled up quickly.&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;Register now to secure your spot and position yourself at the forefront of AI-powered marketing.&lt;/p&gt;
&lt;p&gt;Join us for this exclusive 40-minute masterclass on January 29th at:&lt;/p&gt;
&lt;ul&gt;
&lt;li&gt;4:00 PM London&lt;/li&gt;
&lt;li&gt;11:00 AM New York (EST)&lt;/li&gt;
&lt;li&gt;8:00 AM Los Angeles (PST)&lt;/li&gt;
&lt;/ul&gt;
&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/intro-to-ai-for-marketers-live-18"&gt;&lt;img src="http://video.whitehat-seo.co.uk/64968560/124095872/6a881f7f926cfd29dd39b0470dbab0f5/standard/download-11-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</description>
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            <pubDate>Tue, 03 Mar 2026 15:53:21 GMT</pubDate>
            <media:title>Intro to AI for Marketers [Live Class] #9</media:title>
            <itunes:summary>Transform Your Marketing Career: Master AI Implementation from Industry Veterans

The marketing landscape is changing faster than ever. As a HubSpot Partner who's helped hundreds of businesses transform their marketing operations, we're seeing AI revolutionise every aspect of marketing - and you don't need any technical background to benefit from it.

Why Learn AI Implementation From Us? While others teach AI theory, we're in the trenches implementing it daily:

Achieving 80% improvement in conversion rates with our AI-powered sales solutions
Managing successful AI integrations across all levels of HubSpot implementations
Building and scaling AI-driven marketing operations for clients across multiple industries
Developing proprietary AI tools that are delivering results right now


In This Action-Packed 40 Minutes, You'll Learn:

What AI means for marketers (beyond the buzzwords)
The Marketer-to-Machine Scale™ and Where Your Organisation Fits
How to identify and implement AI use cases across:

Content creation and optimisation
Email marketing and personalisation
Social media management
Ad copy and campaign development
Analytics and Reporting
Lead scoring and qualification
Budget allocation and optimisation

Our battle-tested framework for identifying high-ROI AI opportunities
How to evaluate and select the right AI tools for your needs
Step-by-step implementation guide you can use tomorrow
How to measure and demonstrate AI's impact on stakeholders


Perfect For Non-Technical Marketers Who Want To:

Automate repetitive tasks and focus on strategic work
Enhance team productivity without technical expertise
Stay ahead of the AI revolution in marketing
Transform their marketing operations and career trajectory

Why This Training Is Critical Now: Recent studies show that 75% of marketers already use AI at work, yet only 5% of organizations provide structured training. The gap between AI-capable and AI-struggling marketers is widening every week.

This session will be limited to ensure meaningful QA and interaction. Previous sessions have filled up quickly.

Register now to secure your spot and position yourself at the forefront of AI-powered marketing.
Join us for this exclusive 40-minute masterclass on January 29th at:

4:00 PM London
11:00 AM New York (EST)
8:00 AM Los Angeles (PST)

</itunes:summary>
            <itunes:subtitle>Transform Your Marketing Career: Master AI Implementation from Industry Veterans

The marketing landscape is changing faster than ever. As a HubSpot Partner who's helped hundreds of businesses transform their marketing operations, we're seeing AI...</itunes:subtitle>
            <itunes:author>Whitehat SEO</itunes:author>
            <itunes:duration>50:08</itunes:duration>
            <media:description type="html">&lt;p&gt;&lt;p&gt;&lt;strong&gt;Transform Your Marketing Career: Master AI Implementation from Industry Veterans&lt;/strong&gt;&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;The marketing landscape is changing faster than ever. As a HubSpot Partner who's helped hundreds of businesses transform their marketing operations, we're seeing AI revolutionise every aspect of marketing - and you don't need any technical background to benefit from it.&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;&lt;strong&gt;Why Learn AI Implementation From Us?&lt;/strong&gt; While others teach AI theory, we're in the trenches implementing it daily:&lt;/p&gt;
&lt;ul&gt;
&lt;li dir = "auto"&gt;Achieving 80% improvement in conversion rates with our AI-powered sales solutions&lt;/li&gt;
&lt;li dir = "auto"&gt;Managing successful AI integrations across all levels of HubSpot implementations&lt;/li&gt;
&lt;li dir = "auto"&gt;Building and scaling AI-driven marketing operations for clients across multiple industries&lt;/li&gt;
&lt;li dir = "auto"&gt;Developing proprietary AI tools that are delivering results right now&lt;/li&gt;
&lt;/ul&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;&lt;strong&gt;In This Action-Packed 40 Minutes, You'll Learn:&lt;/strong&gt;&lt;/p&gt;
&lt;ul&gt;
&lt;li dir = "auto"&gt;What AI means for marketers (beyond the buzzwords)&lt;/li&gt;
&lt;li dir = "auto"&gt;The Marketer-to-Machine Scale™ and Where Your Organisation Fits&lt;/li&gt;
&lt;li dir = "auto"&gt;How to identify and implement AI use cases across:&lt;/li&gt;
&lt;ul&gt;
&lt;li dir = "auto"&gt;Content creation and optimisation&lt;/li&gt;
&lt;li dir = "auto"&gt;Email marketing and personalisation&lt;/li&gt;
&lt;li dir = "auto"&gt;Social media management&lt;/li&gt;
&lt;li dir = "auto"&gt;Ad copy and campaign development&lt;/li&gt;
&lt;li dir = "auto"&gt;Analytics and Reporting&lt;/li&gt;
&lt;li dir = "auto"&gt;Lead scoring and qualification&lt;/li&gt;
&lt;li dir = "auto"&gt;Budget allocation and optimisation&lt;/li&gt;
&lt;/ul&gt;
&lt;li dir = "auto"&gt;Our battle-tested framework for identifying high-ROI AI opportunities&lt;/li&gt;
&lt;li dir = "auto"&gt;How to evaluate and select the right AI tools for your needs&lt;/li&gt;
&lt;li dir = "auto"&gt;Step-by-step implementation guide you can use tomorrow&lt;/li&gt;
&lt;li dir = "auto"&gt;How to measure and demonstrate AI's impact on stakeholders&lt;/li&gt;
&lt;/ul&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;&lt;strong&gt;Perfect For Non-Technical Marketers Who Want To:&lt;/strong&gt;&lt;/p&gt;
&lt;ul&gt;
&lt;li dir = "auto"&gt;Automate repetitive tasks and focus on strategic work&lt;/li&gt;
&lt;li dir = "auto"&gt;Enhance team productivity without technical expertise&lt;/li&gt;
&lt;li dir = "auto"&gt;Stay ahead of the AI revolution in marketing&lt;/li&gt;
&lt;li dir = "auto"&gt;Transform their marketing operations and career trajectory&lt;/li&gt;
&lt;/ul&gt;
&lt;p&gt;&lt;strong&gt;Why This Training Is Critical Now:&lt;/strong&gt; Recent studies show that 75% of marketers already use AI at work, yet only 5% of organizations provide structured training. The gap between AI-capable and AI-struggling marketers is widening every week.&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;&lt;strong&gt;This session will be &lt;/strong&gt;l&lt;strong&gt;imited &lt;/strong&gt;to ensure meaningful Q&amp;amp;A and interaction. Previous sessions have filled up quickly.&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;Register now to secure your spot and position yourself at the forefront of AI-powered marketing.&lt;/p&gt;
&lt;p&gt;Join us for this exclusive 40-minute masterclass on January 29th at:&lt;/p&gt;
&lt;ul&gt;
&lt;li&gt;4:00 PM London&lt;/li&gt;
&lt;li&gt;11:00 AM New York (EST)&lt;/li&gt;
&lt;li&gt;8:00 AM Los Angeles (PST)&lt;/li&gt;
&lt;/ul&gt;
&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/intro-to-ai-for-marketers-live-18"&gt;&lt;img src="http://video.whitehat-seo.co.uk/64968560/124095872/6a881f7f926cfd29dd39b0470dbab0f5/standard/download-11-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
            <media:content url="https://video.whitehat-seo.co.uk/v.ihtml/player.html?token=6a881f7f926cfd29dd39b0470dbab0f5&amp;source=podcast&amp;photo%5fid=124095872" width="625" height="352" type="text/html" medium="video" duration="3008" isDefault="true" expression="full"/>
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        <item>
            <enclosure url="http://video.whitehat-seo.co.uk/64968579/112144073/31552d7fa0700969813cdb309c8a3de2/video_medium/intro-to-ai-for-marketers-live-12-video.mp4?source=podcast" type="video/mp4" length="174604332"/>
            <title>Intro to AI for Marketers [Live Class]</title>
            <link>http://video.whitehat-seo.co.uk/intro-to-ai-for-marketers-live-12</link>
            <description>&lt;p&gt;&lt;p&gt;&lt;strong&gt;Transform Your Marketing Career: Master AI Implementation from Industry Veterans&lt;/strong&gt;&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;The marketing landscape is changing faster than ever. As a HubSpot Diamond Partner who's helped hundreds of businesses transform their marketing operations, we're seeing AI revolutionize every aspect of marketing - and you don't need any technical background to benefit from it.&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;&lt;strong&gt;Why Learn AI Implementation From Us?&lt;/strong&gt; While others teach AI theory, we're in the trenches implementing it daily:&lt;/p&gt;
&lt;ul&gt;
&lt;li dir = "auto"&gt;Achieving 80% improvement in conversion rates with our AI-powered sales solutions&lt;/li&gt;
&lt;li dir = "auto"&gt;Managing successful AI integrations across all levels of HubSpot implementations&lt;/li&gt;
&lt;li dir = "auto"&gt;Building and scaling AI-driven marketing operations for clients across multiple industries&lt;/li&gt;
&lt;li dir = "auto"&gt;Developing proprietary AI tools that are delivering results right now&lt;/li&gt;
&lt;/ul&gt;
&lt;p&gt;&lt;strong&gt;In This Action-Packed 40 Minutes, You'll Learn:&lt;/strong&gt;&lt;/p&gt;
&lt;ul&gt;
&lt;li dir = "auto"&gt;What AI means for marketers (beyond the buzzwords)&lt;/li&gt;
&lt;li dir = "auto"&gt;The Marketer-to-Machine Scale™ and Where Your Organisation Fits&lt;/li&gt;
&lt;li dir = "auto"&gt;How to identify and implement AI use cases across:&lt;/li&gt;
&lt;ul&gt;
&lt;li dir = "auto"&gt;Content creation and optimization&lt;/li&gt;
&lt;li dir = "auto"&gt;Email marketing and personalization&lt;/li&gt;
&lt;li dir = "auto"&gt;Social media management&lt;/li&gt;
&lt;li dir = "auto"&gt;Ad copy and campaign development&lt;/li&gt;
&lt;li dir = "auto"&gt;Analytics and Reporting&lt;/li&gt;
&lt;li dir = "auto"&gt;Lead scoring and qualification&lt;/li&gt;
&lt;li dir = "auto"&gt;Budget allocation and optimization&lt;/li&gt;
&lt;/ul&gt;
&lt;li dir = "auto"&gt;Our battle-tested framework for identifying high-ROI AI opportunities&lt;/li&gt;
&lt;li dir = "auto"&gt;How to evaluate and select the right AI tools for your needs&lt;/li&gt;
&lt;li dir = "auto"&gt;Step-by-step implementation guide you can use tomorrow&lt;/li&gt;
&lt;li dir = "auto"&gt;How to measure and demonstrate AI's impact on stakeholders&lt;/li&gt;
&lt;/ul&gt;
&lt;p&gt;&lt;strong&gt;Perfect For Non-Technical Marketers Who Want To:&lt;/strong&gt;&lt;/p&gt;
&lt;ul&gt;
&lt;li dir = "auto"&gt;Automate repetitive tasks and focus on strategic work&lt;/li&gt;
&lt;li dir = "auto"&gt;Enhance team productivity without technical expertise&lt;/li&gt;
&lt;li dir = "auto"&gt;Stay ahead of the AI revolution in marketing&lt;/li&gt;
&lt;li dir = "auto"&gt;Transform their marketing operations and career trajectory&lt;/li&gt;
&lt;/ul&gt;
&lt;p&gt;&lt;strong&gt;Why This Training Is Critical Now:&lt;/strong&gt; Recent studies show that 75% of marketers already use AI at work, yet only 5% of organizations provide structured training. The gap between AI-capable and AI-struggling marketers is widening every week.&lt;/p&gt;
&lt;p&gt;&lt;strong&gt;This session will be &lt;/strong&gt;l&lt;strong&gt;imited &lt;/strong&gt;to ensure meaningful Q&amp;amp;A and interaction. Previous sessions have filled up quickly.&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;Register now to secure your spot and position yourself at the forefront of AI-powered marketing.&lt;/p&gt;
&lt;p&gt;Join us for this exclusive 40-minute masterclass on March 27th at:&lt;/p&gt;
&lt;ul&gt;
&lt;li&gt;4:00 PM London&lt;/li&gt;
&lt;li&gt;11:00 AM New York (EST)&lt;/li&gt;
&lt;li&gt;8:00 AM Los Angeles (PST)&lt;/li&gt;
&lt;/ul&gt;
&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/intro-to-ai-for-marketers-live-12"&gt;&lt;img src="http://video.whitehat-seo.co.uk/64968579/112144073/31552d7fa0700969813cdb309c8a3de2/standard/download-12-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</description>
            <guid>http://video.whitehat-seo.co.uk/photo/112144073</guid>
            <pubDate>Tue, 13 May 2025 11:22:17 GMT</pubDate>
            <media:title>Intro to AI for Marketers [Live Class]</media:title>
            <itunes:summary>Transform Your Marketing Career: Master AI Implementation from Industry Veterans

The marketing landscape is changing faster than ever. As a HubSpot Diamond Partner who's helped hundreds of businesses transform their marketing operations, we're seeing AI revolutionize every aspect of marketing - and you don't need any technical background to benefit from it.

Why Learn AI Implementation From Us? While others teach AI theory, we're in the trenches implementing it daily:

Achieving 80% improvement in conversion rates with our AI-powered sales solutions
Managing successful AI integrations across all levels of HubSpot implementations
Building and scaling AI-driven marketing operations for clients across multiple industries
Developing proprietary AI tools that are delivering results right now

In This Action-Packed 40 Minutes, You'll Learn:

What AI means for marketers (beyond the buzzwords)
The Marketer-to-Machine Scale™ and Where Your Organisation Fits
How to identify and implement AI use cases across:

Content creation and optimization
Email marketing and personalization
Social media management
Ad copy and campaign development
Analytics and Reporting
Lead scoring and qualification
Budget allocation and optimization

Our battle-tested framework for identifying high-ROI AI opportunities
How to evaluate and select the right AI tools for your needs
Step-by-step implementation guide you can use tomorrow
How to measure and demonstrate AI's impact on stakeholders

Perfect For Non-Technical Marketers Who Want To:

Automate repetitive tasks and focus on strategic work
Enhance team productivity without technical expertise
Stay ahead of the AI revolution in marketing
Transform their marketing operations and career trajectory

Why This Training Is Critical Now: Recent studies show that 75% of marketers already use AI at work, yet only 5% of organizations provide structured training. The gap between AI-capable and AI-struggling marketers is widening every week.
This session will be limited to ensure meaningful QA and interaction. Previous sessions have filled up quickly.

Register now to secure your spot and position yourself at the forefront of AI-powered marketing.
Join us for this exclusive 40-minute masterclass on March 27th at:

4:00 PM London
11:00 AM New York (EST)
8:00 AM Los Angeles (PST)

</itunes:summary>
            <itunes:subtitle>Transform Your Marketing Career: Master AI Implementation from Industry Veterans

The marketing landscape is changing faster than ever. As a HubSpot Diamond Partner who's helped hundreds of businesses transform their marketing operations, we're...</itunes:subtitle>
            <itunes:author>Whitehat SEO</itunes:author>
            <itunes:duration>52:21</itunes:duration>
            <media:description type="html">&lt;p&gt;&lt;p&gt;&lt;strong&gt;Transform Your Marketing Career: Master AI Implementation from Industry Veterans&lt;/strong&gt;&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;The marketing landscape is changing faster than ever. As a HubSpot Diamond Partner who's helped hundreds of businesses transform their marketing operations, we're seeing AI revolutionize every aspect of marketing - and you don't need any technical background to benefit from it.&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;&lt;strong&gt;Why Learn AI Implementation From Us?&lt;/strong&gt; While others teach AI theory, we're in the trenches implementing it daily:&lt;/p&gt;
&lt;ul&gt;
&lt;li dir = "auto"&gt;Achieving 80% improvement in conversion rates with our AI-powered sales solutions&lt;/li&gt;
&lt;li dir = "auto"&gt;Managing successful AI integrations across all levels of HubSpot implementations&lt;/li&gt;
&lt;li dir = "auto"&gt;Building and scaling AI-driven marketing operations for clients across multiple industries&lt;/li&gt;
&lt;li dir = "auto"&gt;Developing proprietary AI tools that are delivering results right now&lt;/li&gt;
&lt;/ul&gt;
&lt;p&gt;&lt;strong&gt;In This Action-Packed 40 Minutes, You'll Learn:&lt;/strong&gt;&lt;/p&gt;
&lt;ul&gt;
&lt;li dir = "auto"&gt;What AI means for marketers (beyond the buzzwords)&lt;/li&gt;
&lt;li dir = "auto"&gt;The Marketer-to-Machine Scale™ and Where Your Organisation Fits&lt;/li&gt;
&lt;li dir = "auto"&gt;How to identify and implement AI use cases across:&lt;/li&gt;
&lt;ul&gt;
&lt;li dir = "auto"&gt;Content creation and optimization&lt;/li&gt;
&lt;li dir = "auto"&gt;Email marketing and personalization&lt;/li&gt;
&lt;li dir = "auto"&gt;Social media management&lt;/li&gt;
&lt;li dir = "auto"&gt;Ad copy and campaign development&lt;/li&gt;
&lt;li dir = "auto"&gt;Analytics and Reporting&lt;/li&gt;
&lt;li dir = "auto"&gt;Lead scoring and qualification&lt;/li&gt;
&lt;li dir = "auto"&gt;Budget allocation and optimization&lt;/li&gt;
&lt;/ul&gt;
&lt;li dir = "auto"&gt;Our battle-tested framework for identifying high-ROI AI opportunities&lt;/li&gt;
&lt;li dir = "auto"&gt;How to evaluate and select the right AI tools for your needs&lt;/li&gt;
&lt;li dir = "auto"&gt;Step-by-step implementation guide you can use tomorrow&lt;/li&gt;
&lt;li dir = "auto"&gt;How to measure and demonstrate AI's impact on stakeholders&lt;/li&gt;
&lt;/ul&gt;
&lt;p&gt;&lt;strong&gt;Perfect For Non-Technical Marketers Who Want To:&lt;/strong&gt;&lt;/p&gt;
&lt;ul&gt;
&lt;li dir = "auto"&gt;Automate repetitive tasks and focus on strategic work&lt;/li&gt;
&lt;li dir = "auto"&gt;Enhance team productivity without technical expertise&lt;/li&gt;
&lt;li dir = "auto"&gt;Stay ahead of the AI revolution in marketing&lt;/li&gt;
&lt;li dir = "auto"&gt;Transform their marketing operations and career trajectory&lt;/li&gt;
&lt;/ul&gt;
&lt;p&gt;&lt;strong&gt;Why This Training Is Critical Now:&lt;/strong&gt; Recent studies show that 75% of marketers already use AI at work, yet only 5% of organizations provide structured training. The gap between AI-capable and AI-struggling marketers is widening every week.&lt;/p&gt;
&lt;p&gt;&lt;strong&gt;This session will be &lt;/strong&gt;l&lt;strong&gt;imited &lt;/strong&gt;to ensure meaningful Q&amp;amp;A and interaction. Previous sessions have filled up quickly.&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;Register now to secure your spot and position yourself at the forefront of AI-powered marketing.&lt;/p&gt;
&lt;p&gt;Join us for this exclusive 40-minute masterclass on March 27th at:&lt;/p&gt;
&lt;ul&gt;
&lt;li&gt;4:00 PM London&lt;/li&gt;
&lt;li&gt;11:00 AM New York (EST)&lt;/li&gt;
&lt;li&gt;8:00 AM Los Angeles (PST)&lt;/li&gt;
&lt;/ul&gt;
&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/intro-to-ai-for-marketers-live-12"&gt;&lt;img src="http://video.whitehat-seo.co.uk/64968579/112144073/31552d7fa0700969813cdb309c8a3de2/standard/download-12-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
            <media:content url="https://video.whitehat-seo.co.uk/v.ihtml/player.html?token=31552d7fa0700969813cdb309c8a3de2&amp;source=podcast&amp;photo%5fid=112144073" width="625" height="352" type="text/html" medium="video" duration="3141" isDefault="true" expression="full"/>
            <media:thumbnail url="http://video.whitehat-seo.co.uk/64968579/112144073/31552d7fa0700969813cdb309c8a3de2/standard/download-12-thumbnail.jpg" width="75" height=""/>
            <itunes:image href="http://video.whitehat-seo.co.uk/64968579/112144073/31552d7fa0700969813cdb309c8a3de2/standard/download-12-thumbnail.jpg/thumbnail.jpg"/>
        </item>
        <item>
            <enclosure url="http://video.whitehat-seo.co.uk/64968571/103009270/94b071758ab7eeeeeace455f9c3c1ac6/video_medium/the-ai-uprising-how-smbs-will-lead-1-video.mp4?source=podcast" type="video/mp4" length="152215276"/>
            <title>The AI Uprising: How SMBs Will Lead the Charge Against Large Enterprises</title>
            <link>http://video.whitehat-seo.co.uk/the-ai-uprising-how-smbs-will-lead-1</link>
            <description>&lt;p&gt;&lt;p&gt;&lt;strong&gt;The AI Uprising: How SMBs Will Lead the Charge Against Large Enterprises&lt;/strong&gt;&lt;/p&gt;
&lt;p&gt;Ref blog:&amp;nbsp;&lt;a href="https://www.marketingmary.ai/blog/better-faster-cheaper-ai-marketing"&gt;https://www.marketingmary.ai/blog/better-faster-cheaper-ai-marketing&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Artificial intelligence (AI) is rapidly transforming the business world, creating immense opportunities for those who can adapt quickly. While large enterprises struggle with complex AI integrations, small and medium-sized businesses (SMBs) are uniquely positioned to leverage AI for innovation and competitive advantage. This webinar will show you how SMBs can harness the power of AI to outpace larger competitors and drive significant change in their industries.&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;&lt;em&gt;What You Will Learn in This Webinar:&lt;/em&gt;&lt;/p&gt;
&lt;ul&gt;&lt;li&gt;&lt;strong&gt;The AI Revolution and Its Impact on Business&lt;/strong&gt; - Discover how AI is transforming the business landscape and the $4.6 trillion opportunity it presents.&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;ul&gt;&lt;li&gt;&lt;strong&gt;How AI Empowers SMBs&lt;/strong&gt; - Learn how AI can automate tasks, streamline operations, and enable data-driven decisions.&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;ul&gt;&lt;li&gt;&lt;strong&gt;Challenges for Large Enterprises&lt;/strong&gt; - Understand the barriers large companies face with AI adoption, including cost, complexity, and resistance to change.&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;ul&gt;&lt;li&gt;&lt;strong&gt;The Business Power Shift&lt;/strong&gt; - See how AI gives SMBs the agility to disrupt traditional industries and capture market share.&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;ul&gt;&lt;li&gt;&lt;strong&gt;Preparing for an AI-Driven Future &lt;/strong&gt;- Explore the steps SMBs need to take to embrace AI and stay competitive in the future.&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;&lt;strong&gt;Don't Miss Out on the AI Advantage!&lt;/strong&gt;&lt;/p&gt;
&lt;p&gt;Join us for this insightful webinar and learn how your business can lead the AI uprising. Whether you're looking to improve efficiency, make smarter decisions, or seize new opportunities, this webinar will provide the insights you need.&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;&lt;em&gt;Register now and be part of the AI revolution!&lt;/em&gt;&lt;/p&gt;
&lt;p&gt;By signing up, you'll get access to our new AI consulting services and valuable resources to help your business thrive. Don’t miss this chance to stay ahead of the competition. Sign up today and start your AI journey!&lt;/p&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/the-ai-uprising-how-smbs-will-lead-1"&gt;&lt;img src="http://video.whitehat-seo.co.uk/64968571/103009270/94b071758ab7eeeeeace455f9c3c1ac6/standard/download-7-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</description>
            <guid>http://video.whitehat-seo.co.uk/photo/103009270</guid>
            <pubDate>Wed, 17 Jul 2024 13:22:29 GMT</pubDate>
            <media:title>The AI Uprising: How SMBs Will Lead the Charge Against Large Enterprises</media:title>
            <itunes:summary>The AI Uprising: How SMBs Will Lead the Charge Against Large Enterprises
Ref blog:https://www.marketingmary.ai/blog/better-faster-cheaper-ai-marketingArtificial intelligence (AI) is rapidly transforming the business world, creating immense opportunities for those who can adapt quickly. While large enterprises struggle with complex AI integrations, small and medium-sized businesses (SMBs) are uniquely positioned to leverage AI for innovation and competitive advantage. This webinar will show you how SMBs can harness the power of AI to outpace larger competitors and drive significant change in their industries.

What You Will Learn in This Webinar:
The AI Revolution and Its Impact on Business - Discover how AI is transforming the business landscape and the $4.6 trillion opportunity it presents.
How AI Empowers SMBs - Learn how AI can automate tasks, streamline operations, and enable data-driven decisions.
Challenges for Large Enterprises - Understand the barriers large companies face with AI adoption, including cost, complexity, and resistance to change.
The Business Power Shift - See how AI gives SMBs the agility to disrupt traditional industries and capture market share.
Preparing for an AI-Driven Future - Explore the steps SMBs need to take to embrace AI and stay competitive in the future.
Don't Miss Out on the AI Advantage!
Join us for this insightful webinar and learn how your business can lead the AI uprising. Whether you're looking to improve efficiency, make smarter decisions, or seize new opportunities, this webinar will provide the insights you need.

Register now and be part of the AI revolution!
By signing up, you'll get access to our new AI consulting services and valuable resources to help your business thrive. Don’t miss this chance to stay ahead of the competition. Sign up today and start your AI journey!</itunes:summary>
            <itunes:subtitle>The AI Uprising: How SMBs Will Lead the Charge Against Large Enterprises
Ref blog:https://www.marketingmary.ai/blog/better-faster-cheaper-ai-marketingArtificial intelligence (AI) is rapidly transforming the business world, creating immense...</itunes:subtitle>
            <itunes:author>Whitehat SEO</itunes:author>
            <itunes:duration>55:21</itunes:duration>
            <media:description type="html">&lt;p&gt;&lt;p&gt;&lt;strong&gt;The AI Uprising: How SMBs Will Lead the Charge Against Large Enterprises&lt;/strong&gt;&lt;/p&gt;
&lt;p&gt;Ref blog:&amp;nbsp;&lt;a href="https://www.marketingmary.ai/blog/better-faster-cheaper-ai-marketing"&gt;https://www.marketingmary.ai/blog/better-faster-cheaper-ai-marketing&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Artificial intelligence (AI) is rapidly transforming the business world, creating immense opportunities for those who can adapt quickly. While large enterprises struggle with complex AI integrations, small and medium-sized businesses (SMBs) are uniquely positioned to leverage AI for innovation and competitive advantage. This webinar will show you how SMBs can harness the power of AI to outpace larger competitors and drive significant change in their industries.&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;&lt;em&gt;What You Will Learn in This Webinar:&lt;/em&gt;&lt;/p&gt;
&lt;ul&gt;&lt;li&gt;&lt;strong&gt;The AI Revolution and Its Impact on Business&lt;/strong&gt; - Discover how AI is transforming the business landscape and the $4.6 trillion opportunity it presents.&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;ul&gt;&lt;li&gt;&lt;strong&gt;How AI Empowers SMBs&lt;/strong&gt; - Learn how AI can automate tasks, streamline operations, and enable data-driven decisions.&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;ul&gt;&lt;li&gt;&lt;strong&gt;Challenges for Large Enterprises&lt;/strong&gt; - Understand the barriers large companies face with AI adoption, including cost, complexity, and resistance to change.&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;ul&gt;&lt;li&gt;&lt;strong&gt;The Business Power Shift&lt;/strong&gt; - See how AI gives SMBs the agility to disrupt traditional industries and capture market share.&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;ul&gt;&lt;li&gt;&lt;strong&gt;Preparing for an AI-Driven Future &lt;/strong&gt;- Explore the steps SMBs need to take to embrace AI and stay competitive in the future.&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;&lt;strong&gt;Don't Miss Out on the AI Advantage!&lt;/strong&gt;&lt;/p&gt;
&lt;p&gt;Join us for this insightful webinar and learn how your business can lead the AI uprising. Whether you're looking to improve efficiency, make smarter decisions, or seize new opportunities, this webinar will provide the insights you need.&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;&lt;em&gt;Register now and be part of the AI revolution!&lt;/em&gt;&lt;/p&gt;
&lt;p&gt;By signing up, you'll get access to our new AI consulting services and valuable resources to help your business thrive. Don’t miss this chance to stay ahead of the competition. Sign up today and start your AI journey!&lt;/p&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/the-ai-uprising-how-smbs-will-lead-1"&gt;&lt;img src="http://video.whitehat-seo.co.uk/64968571/103009270/94b071758ab7eeeeeace455f9c3c1ac6/standard/download-7-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
            <media:content url="https://video.whitehat-seo.co.uk/v.ihtml/player.html?token=94b071758ab7eeeeeace455f9c3c1ac6&amp;source=podcast&amp;photo%5fid=103009270" width="625" height="352" type="text/html" medium="video" duration="3321" isDefault="true" expression="full"/>
            <media:thumbnail url="http://video.whitehat-seo.co.uk/64968571/103009270/94b071758ab7eeeeeace455f9c3c1ac6/standard/download-7-thumbnail.jpg" width="75" height=""/>
            <itunes:image href="http://video.whitehat-seo.co.uk/64968571/103009270/94b071758ab7eeeeeace455f9c3c1ac6/standard/download-7-thumbnail.jpg/thumbnail.jpg"/>
            <category>AI</category>
            <category>HubSpot</category>
            <category>Marketing</category>
        </item>
        <item>
            <enclosure url="http://video.whitehat-seo.co.uk/60445026/63820162/a7cc1aabc17a5f5ce72ea77786f7a817/video_medium/in-conversation-clwyd-probert-the-video.mp4?source=podcast" type="video/mp4" length="42835748"/>
            <title>In Conversation Clwyd Probert &amp; The Leaders Council</title>
            <link>http://video.whitehat-seo.co.uk/in-conversation-clwyd-probert-the</link>
            <description>&lt;p&gt;Clwyd Probert founded Whitehat Inbound Marketing Agency in 2011, having previously served as a Director at Pixcellence. Alongside his role at Whitehat, Clwyd serves as a guest lecturer at UCL.&lt;br /&gt;
To find out more about Whitehat S E O please visit &lt;a href="https://www.whitehat-seo.co.uk"&gt;https://www.whitehat-seo.co.uk&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;In July 2020, Clwyd Probert appeared on a Leaders Council of Great Britain &amp; Northern Ireland podcast, discussing the importance of leadership and the impact it has had on his career to date.&lt;/p&gt;
&lt;p&gt;Listen to Clwyd Probert's Leaders Council podcast.&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/in-conversation-clwyd-probert-the"&gt;&lt;img src="http://video.whitehat-seo.co.uk/60445026/63820162/a7cc1aabc17a5f5ce72ea77786f7a817/standard/download-4-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</description>
            <guid>http://video.whitehat-seo.co.uk/photo/63820162</guid>
            <pubDate>Thu, 23 Jul 2020 09:46:51 GMT</pubDate>
            <media:title>In Conversation Clwyd Probert &amp; The Leaders Council</media:title>
            <itunes:summary>Clwyd Probert founded Whitehat Inbound Marketing Agency in 2011, having previously served as a Director at Pixcellence. Alongside his role at Whitehat, Clwyd serves as a guest lecturer at UCL.
To find out more about Whitehat S E O please visit https://www.whitehat-seo.co.uk
In July 2020, Clwyd Probert appeared on a Leaders Council of Great Britain &amp; Northern Ireland podcast, discussing the importance of leadership and the impact it has had on his career to date.
Listen to Clwyd Probert's Leaders Council podcast.</itunes:summary>
            <itunes:subtitle>Clwyd Probert founded Whitehat Inbound Marketing Agency in 2011, having previously served as a Director at Pixcellence. Alongside his role at Whitehat, Clwyd serves as a guest lecturer at UCL.
To find out more about Whitehat S E O please visit...</itunes:subtitle>
            <itunes:author>Whitehat SEO</itunes:author>
            <itunes:duration>43:10</itunes:duration>
            <media:description type="html">&lt;p&gt;Clwyd Probert founded Whitehat Inbound Marketing Agency in 2011, having previously served as a Director at Pixcellence. Alongside his role at Whitehat, Clwyd serves as a guest lecturer at UCL.&lt;br /&gt;
To find out more about Whitehat S E O please visit &lt;a href="https://www.whitehat-seo.co.uk"&gt;https://www.whitehat-seo.co.uk&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;In July 2020, Clwyd Probert appeared on a Leaders Council of Great Britain &amp; Northern Ireland podcast, discussing the importance of leadership and the impact it has had on his career to date.&lt;/p&gt;
&lt;p&gt;Listen to Clwyd Probert's Leaders Council podcast.&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/in-conversation-clwyd-probert-the"&gt;&lt;img src="http://video.whitehat-seo.co.uk/60445026/63820162/a7cc1aabc17a5f5ce72ea77786f7a817/standard/download-4-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
            <media:content url="https://video.whitehat-seo.co.uk/v.ihtml/player.html?token=a7cc1aabc17a5f5ce72ea77786f7a817&amp;source=podcast&amp;photo%5fid=63820162" width="625" height="352" type="text/html" medium="video" duration="2590" isDefault="true" expression="full"/>
            <media:thumbnail url="http://video.whitehat-seo.co.uk/60445026/63820162/a7cc1aabc17a5f5ce72ea77786f7a817/standard/download-4-thumbnail.jpg" width="600" height="338"/>
            <itunes:image href="http://video.whitehat-seo.co.uk/60445026/63820162/a7cc1aabc17a5f5ce72ea77786f7a817/standard/download-4-thumbnail.jpg/thumbnail.jpg"/>
            <category>clwyd probert</category>
            <category>leadership</category>
            <category>podcasting</category>
            <category>the leaders council</category>
        </item>
        <item>
            <enclosure url="http://video.whitehat-seo.co.uk/60445028/62670755/e589844fcda99727ab385a1a68d4a79e/video_medium/how-to-run-a-remote-sales-team-video.mp4?source=podcast" type="video/mp4" length="52823913"/>
            <title>How To Run A Remote Sales Team</title>
            <link>http://video.whitehat-seo.co.uk/how-to-run-a-remote-sales-team</link>
            <description>&lt;p&gt;1. How to Set up Your Remote Sales Team for Success&lt;br /&gt;
by Brian Bresee&lt;/p&gt;
&lt;p&gt;Brian will speak from his experience as a remote sales manager and share his best tips and tricks on setting up your remote sales team for success. Learn how to:&lt;/p&gt;
&lt;p&gt;Structure your teams days&lt;br /&gt;
Manage performance with data&lt;br /&gt;
Have fun, support one another, and build relationships remotely as a team&lt;/p&gt;
&lt;p&gt;2. How to Get Your Remote Sales Team to Hit Target&lt;br /&gt;
By Andrei Sochala&lt;/p&gt;
&lt;p&gt;Andrei will discuss the current challenges sales reps are facing during this working from home period, while the company and managers are still expecting new revenue generation. Learn how to:&lt;/p&gt;
&lt;p&gt;Not miss any remaining revenue opportunities by being laser-focused&lt;br /&gt;
Strengthen relationships with your prospects despite the distance&lt;br /&gt;
Prepare for the future by reworking your current pipeline following a sales methodology&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/how-to-run-a-remote-sales-team"&gt;&lt;img src="http://video.whitehat-seo.co.uk/60445028/62670755/e589844fcda99727ab385a1a68d4a79e/standard/download-4-thumbnail.jpg" width="600" height="375"/&gt;&lt;/a&gt;&lt;/p&gt;</description>
            <guid>http://video.whitehat-seo.co.uk/photo/62670755</guid>
            <pubDate>Sun, 03 May 2020 12:55:08 GMT</pubDate>
            <media:title>How To Run A Remote Sales Team</media:title>
            <itunes:summary>1. How to Set up Your Remote Sales Team for Success
by Brian Bresee
Brian will speak from his experience as a remote sales manager and share his best tips and tricks on setting up your remote sales team for success. Learn how to:
Structure your teams days
Manage performance with data
Have fun, support one another, and build relationships remotely as a team
2. How to Get Your Remote Sales Team to Hit Target
By Andrei Sochala
Andrei will discuss the current challenges sales reps are facing during this working from home period, while the company and managers are still expecting new revenue generation. Learn how to:
Not miss any remaining revenue opportunities by being laser-focused
Strengthen relationships with your prospects despite the distance
Prepare for the future by reworking your current pipeline following a sales methodology</itunes:summary>
            <itunes:subtitle>1. How to Set up Your Remote Sales Team for Success
by Brian Bresee
Brian will speak from his experience as a remote sales manager and share his best tips and tricks on setting up your remote sales team for success. Learn how to:
Structure your...</itunes:subtitle>
            <itunes:author>Whitehat SEO</itunes:author>
            <itunes:duration>41:50</itunes:duration>
            <media:description type="html">&lt;p&gt;1. How to Set up Your Remote Sales Team for Success&lt;br /&gt;
by Brian Bresee&lt;/p&gt;
&lt;p&gt;Brian will speak from his experience as a remote sales manager and share his best tips and tricks on setting up your remote sales team for success. Learn how to:&lt;/p&gt;
&lt;p&gt;Structure your teams days&lt;br /&gt;
Manage performance with data&lt;br /&gt;
Have fun, support one another, and build relationships remotely as a team&lt;/p&gt;
&lt;p&gt;2. How to Get Your Remote Sales Team to Hit Target&lt;br /&gt;
By Andrei Sochala&lt;/p&gt;
&lt;p&gt;Andrei will discuss the current challenges sales reps are facing during this working from home period, while the company and managers are still expecting new revenue generation. Learn how to:&lt;/p&gt;
&lt;p&gt;Not miss any remaining revenue opportunities by being laser-focused&lt;br /&gt;
Strengthen relationships with your prospects despite the distance&lt;br /&gt;
Prepare for the future by reworking your current pipeline following a sales methodology&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/how-to-run-a-remote-sales-team"&gt;&lt;img src="http://video.whitehat-seo.co.uk/60445028/62670755/e589844fcda99727ab385a1a68d4a79e/standard/download-4-thumbnail.jpg" width="600" height="375"/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
            <media:content url="https://video.whitehat-seo.co.uk/v.ihtml/player.html?token=e589844fcda99727ab385a1a68d4a79e&amp;source=podcast&amp;photo%5fid=62670755" width="625" height="391" type="text/html" medium="video" duration="2510" isDefault="true" expression="full"/>
            <media:thumbnail url="http://video.whitehat-seo.co.uk/60445028/62670755/e589844fcda99727ab385a1a68d4a79e/standard/download-4-thumbnail.jpg" width="600" height="375"/>
            <itunes:image href="http://video.whitehat-seo.co.uk/60445028/62670755/e589844fcda99727ab385a1a68d4a79e/standard/download-4-thumbnail.jpg/thumbnail.jpg"/>
            <category>hubspot sales</category>
            <category>inbound sales</category>
            <category>remote selling</category>
            <category>sales strategy</category>
            <category>sales training</category>
        </item>
        <item>
            <enclosure url="http://video.whitehat-seo.co.uk/60650861/61734467/797fae0e94b6faf4681a7dbb4a7857b9/video_medium/seo-strategy-in-2020-hubspot-video.mp4?source=podcast" type="video/mp4" length="66406039"/>
            <title>SEO Strategy in 2020 HubSpot</title>
            <link>http://video.whitehat-seo.co.uk/seo-strategy-in-2020-hubspot</link>
            <description>&lt;p&gt;Matthew  Barby, Director of Acquisition, HubSpot&lt;/p&gt;
&lt;p&gt;&lt;a href="https://www.whitehat-seo.co.uk/seo-services"&gt;https://www.whitehat-seo.co.uk/seo-services&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/seo-strategy-in-2020-hubspot"&gt;&lt;img src="http://video.whitehat-seo.co.uk/60650861/61734467/797fae0e94b6faf4681a7dbb4a7857b9/standard/download-4-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</description>
            <guid>http://video.whitehat-seo.co.uk/photo/61734467</guid>
            <pubDate>Sat, 28 Mar 2020 13:22:57 GMT</pubDate>
            <media:title>SEO Strategy in 2020 HubSpot</media:title>
            <itunes:summary>Matthew  Barby, Director of Acquisition, HubSpot
https://www.whitehat-seo.co.uk/seo-services</itunes:summary>
            <itunes:subtitle>Matthew  Barby, Director of Acquisition, HubSpot
https://www.whitehat-seo.co.uk/seo-services</itunes:subtitle>
            <itunes:author>Whitehat SEO</itunes:author>
            <itunes:duration>55:21</itunes:duration>
            <media:description type="html">&lt;p&gt;Matthew  Barby, Director of Acquisition, HubSpot&lt;/p&gt;
&lt;p&gt;&lt;a href="https://www.whitehat-seo.co.uk/seo-services"&gt;https://www.whitehat-seo.co.uk/seo-services&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/seo-strategy-in-2020-hubspot"&gt;&lt;img src="http://video.whitehat-seo.co.uk/60650861/61734467/797fae0e94b6faf4681a7dbb4a7857b9/standard/download-4-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
            <media:content url="https://video.whitehat-seo.co.uk/v.ihtml/player.html?token=797fae0e94b6faf4681a7dbb4a7857b9&amp;source=podcast&amp;photo%5fid=61734467" width="625" height="352" type="text/html" medium="video" duration="3321" isDefault="true" expression="full"/>
            <media:thumbnail url="http://video.whitehat-seo.co.uk/60650861/61734467/797fae0e94b6faf4681a7dbb4a7857b9/standard/download-4-thumbnail.jpg" width="600" height="338"/>
            <itunes:image href="http://video.whitehat-seo.co.uk/60650861/61734467/797fae0e94b6faf4681a7dbb4a7857b9/standard/download-4-thumbnail.jpg/thumbnail.jpg"/>
            <category>content strategy</category>
            <category>google</category>
            <category>search engine optimisation</category>
            <category>seo</category>
        </item>
        <item>
            <enclosure url="http://video.whitehat-seo.co.uk/49543318/56460061/760c9e7dbd7f96a1bb67bf09a9befb80/video_medium/case-study-hubspot-inbound-video.mp4?source=podcast" type="video/mp4" length="85206363"/>
            <title>Case Study: HubSpot Inbound Marketing Campaign Project Management</title>
            <link>http://video.whitehat-seo.co.uk/case-study-hubspot-inbound</link>
            <description>&lt;p&gt;&lt;a href="https://blog.whitehat-seo.co.uk/how-inbound-marketing-campaigns-look"&gt;https://blog.whitehat-seo.co.uk/how-inbound-marketing-campaigns-look&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;The theoretical benefits of inbound marketing are well established. An approach based on value, built on an in-depth understanding of your audience and market needs, will naturally drive more leads and customers than a simple push of promotional messages your audience may never care about.&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/case-study-hubspot-inbound"&gt;&lt;img src="http://video.whitehat-seo.co.uk/49543318/56460061/760c9e7dbd7f96a1bb67bf09a9befb80/standard/download-4-thumbnail.jpg" width="600" height="307"/&gt;&lt;/a&gt;&lt;/p&gt;</description>
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            <pubDate>Mon, 07 Oct 2019 12:17:46 GMT</pubDate>
            <media:title>Case Study: HubSpot Inbound Marketing Campaign Project Management</media:title>
            <itunes:summary>https://blog.whitehat-seo.co.uk/how-inbound-marketing-campaigns-look
The theoretical benefits of inbound marketing are well established. An approach based on value, built on an in-depth understanding of your audience and market needs, will naturally drive more leads and customers than a simple push of promotional messages your audience may never care about.</itunes:summary>
            <itunes:subtitle>https://blog.whitehat-seo.co.uk/how-inbound-marketing-campaigns-look
The theoretical benefits of inbound marketing are well established. An approach based on value, built on an in-depth understanding of your audience and market needs, will...</itunes:subtitle>
            <itunes:author>Whitehat SEO</itunes:author>
            <itunes:duration>49:31</itunes:duration>
            <media:description type="html">&lt;p&gt;&lt;a href="https://blog.whitehat-seo.co.uk/how-inbound-marketing-campaigns-look"&gt;https://blog.whitehat-seo.co.uk/how-inbound-marketing-campaigns-look&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;The theoretical benefits of inbound marketing are well established. An approach based on value, built on an in-depth understanding of your audience and market needs, will naturally drive more leads and customers than a simple push of promotional messages your audience may never care about.&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/case-study-hubspot-inbound"&gt;&lt;img src="http://video.whitehat-seo.co.uk/49543318/56460061/760c9e7dbd7f96a1bb67bf09a9befb80/standard/download-4-thumbnail.jpg" width="600" height="307"/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
            <media:content url="https://video.whitehat-seo.co.uk/v.ihtml/player.html?token=760c9e7dbd7f96a1bb67bf09a9befb80&amp;source=podcast&amp;photo%5fid=56460061" width="625" height="320" type="text/html" medium="video" duration="2971" isDefault="true" expression="full"/>
            <media:thumbnail url="http://video.whitehat-seo.co.uk/49543318/56460061/760c9e7dbd7f96a1bb67bf09a9befb80/standard/download-4-thumbnail.jpg" width="600" height="307"/>
            <itunes:image href="http://video.whitehat-seo.co.uk/49543318/56460061/760c9e7dbd7f96a1bb67bf09a9befb80/standard/download-4-thumbnail.jpg/thumbnail.jpg"/>
            <category>hubspot</category>
            <category>inbound marketing</category>
            <category>project management</category>
        </item>
        <item>
            <enclosure url="http://video.whitehat-seo.co.uk/4465687/37585419/3bf5deb1cf90f98bc461f2fc6f5e4d6f/video_medium/marketing-technology-how-business-1-video.mp4?source=podcast" type="video/mp4" length="58982370"/>
            <title>Marketing technology: How business can leverage tech to scale growth</title>
            <link>http://video.whitehat-seo.co.uk/marketing-technology-how-business-1</link>
            <description>&lt;p&gt;&lt;p&gt;Are you using your marketing technology tools as effectively as you should? Do you measure the success of your investment in platforms such as HubSpot &amp; Salesforce effectively?&lt;br&gt;&lt;br&gt;We’ll discuss how we’ve used various technologies  and strategies to generate success for our clients. Edwin from Floodlight will cover his experience switching between HubSpot and Salesforce and best practices for everyone to follow.&lt;/p&gt;
&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/marketing-technology-how-business-1"&gt;&lt;img src="http://video.whitehat-seo.co.uk/4465687/37585419/3bf5deb1cf90f98bc461f2fc6f5e4d6f/standard/download-2-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</description>
            <guid>http://video.whitehat-seo.co.uk/photo/37585419</guid>
            <pubDate>Thu, 22 Nov 2018 14:59:53 GMT</pubDate>
            <media:title>Marketing technology: How business can leverage tech to scale growth</media:title>
            <itunes:summary>Are you using your marketing technology tools as effectively as you should? Do you measure the success of your investment in platforms such as HubSpot &amp; Salesforce effectively?We’ll discuss how we’ve used various technologies  and strategies to generate success for our clients. Edwin from Floodlight will cover his experience switching between HubSpot and Salesforce and best practices for everyone to follow.
</itunes:summary>
            <itunes:subtitle>Are you using your marketing technology tools as effectively as you should? Do you measure the success of your investment in platforms such as HubSpot &amp; Salesforce effectively?We’ll discuss how we’ve used various technologies  and strategies to...</itunes:subtitle>
            <itunes:author>Whitehat SEO</itunes:author>
            <itunes:duration>42:46</itunes:duration>
            <media:description type="html">&lt;p&gt;&lt;p&gt;Are you using your marketing technology tools as effectively as you should? Do you measure the success of your investment in platforms such as HubSpot &amp; Salesforce effectively?&lt;br&gt;&lt;br&gt;We’ll discuss how we’ve used various technologies  and strategies to generate success for our clients. Edwin from Floodlight will cover his experience switching between HubSpot and Salesforce and best practices for everyone to follow.&lt;/p&gt;
&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/marketing-technology-how-business-1"&gt;&lt;img src="http://video.whitehat-seo.co.uk/4465687/37585419/3bf5deb1cf90f98bc461f2fc6f5e4d6f/standard/download-2-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
            <media:content url="https://video.whitehat-seo.co.uk/v.ihtml/player.html?token=3bf5deb1cf90f98bc461f2fc6f5e4d6f&amp;source=podcast&amp;photo%5fid=37585419" width="625" height="352" type="text/html" medium="video" duration="2566" isDefault="true" expression="full"/>
            <media:thumbnail url="http://video.whitehat-seo.co.uk/4465687/37585419/3bf5deb1cf90f98bc461f2fc6f5e4d6f/standard/download-2-thumbnail.jpg" width="600" height="338"/>
            <itunes:image href="http://video.whitehat-seo.co.uk/4465687/37585419/3bf5deb1cf90f98bc461f2fc6f5e4d6f/standard/download-2-thumbnail.jpg/thumbnail.jpg"/>
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            <enclosure url="http://video.whitehat-seo.co.uk/13968031/37533362/38b2db02c36b372c138e596925d4a223/video_medium/why-your-business-needs-systems-1-video.mp4?source=podcast" type="video/mp4" length="55353225"/>
            <title>Why your business needs systems</title>
            <link>http://video.whitehat-seo.co.uk/why-your-business-needs-systems-1</link>
            <description>&lt;p&gt;&lt;p&gt;Are you documenting the systems that run your company today? Would you like to duplicte yourself and your best team members with a structured system?&lt;br&gt;&lt;br&gt;We’ll discuss how we’ve incorporated the systems mindset into White and what that means for the quality and consistency of our client work. David Jenyns will cover best practices for creating systems and also introduce you to their brand new systems tool.&lt;/p&gt;
&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/why-your-business-needs-systems-1"&gt;&lt;img src="http://video.whitehat-seo.co.uk/13968031/37533362/38b2db02c36b372c138e596925d4a223/standard/download-2-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</description>
            <guid>http://video.whitehat-seo.co.uk/photo/37533362</guid>
            <pubDate>Thu, 22 Nov 2018 14:58:37 GMT</pubDate>
            <media:title>Why your business needs systems</media:title>
            <itunes:summary>Are you documenting the systems that run your company today? Would you like to duplicte yourself and your best team members with a structured system?We’ll discuss how we’ve incorporated the systems mindset into White and what that means for the quality and consistency of our client work. David Jenyns will cover best practices for creating systems and also introduce you to their brand new systems tool.
</itunes:summary>
            <itunes:subtitle>Are you documenting the systems that run your company today? Would you like to duplicte yourself and your best team members with a structured system?We’ll discuss how we’ve incorporated the systems mindset into White and what that means for the...</itunes:subtitle>
            <itunes:author>Whitehat SEO</itunes:author>
            <itunes:duration>32:22</itunes:duration>
            <media:description type="html">&lt;p&gt;&lt;p&gt;Are you documenting the systems that run your company today? Would you like to duplicte yourself and your best team members with a structured system?&lt;br&gt;&lt;br&gt;We’ll discuss how we’ve incorporated the systems mindset into White and what that means for the quality and consistency of our client work. David Jenyns will cover best practices for creating systems and also introduce you to their brand new systems tool.&lt;/p&gt;
&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/why-your-business-needs-systems-1"&gt;&lt;img src="http://video.whitehat-seo.co.uk/13968031/37533362/38b2db02c36b372c138e596925d4a223/standard/download-2-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
            <media:content url="https://video.whitehat-seo.co.uk/v.ihtml/player.html?token=38b2db02c36b372c138e596925d4a223&amp;source=podcast&amp;photo%5fid=37533362" width="625" height="352" type="text/html" medium="video" duration="1942" isDefault="true" expression="full"/>
            <media:thumbnail url="http://video.whitehat-seo.co.uk/13968031/37533362/38b2db02c36b372c138e596925d4a223/standard/download-2-thumbnail.jpg" width="600" height="338"/>
            <itunes:image href="http://video.whitehat-seo.co.uk/13968031/37533362/38b2db02c36b372c138e596925d4a223/standard/download-2-thumbnail.jpg/thumbnail.jpg"/>
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            <enclosure url="http://video.whitehat-seo.co.uk/4465687/37602694/544d0df49ef5d470f3c77236f59b9b9c/video_medium/scaling-your-video-marketing-video.mp4?source=podcast" type="video/mp4" length="78620783"/>
            <title>Scaling Your Video Marketing Strategy Using Webinars</title>
            <link>http://video.whitehat-seo.co.uk/scaling-your-video-marketing</link>
            <description>&lt;p&gt;&lt;p&gt;Are you using webinars as part of your marketing strategy today? Do you measure the success of your webinars effectively?&lt;br&gt;&lt;br&gt;We’ll discuss how we’ve incorporated video and webinars into our clients’ marketing strategies to generate success for them. TwentyThree will cover best practices for weaving webinars into your marketing automation and also introduce you to their brand new Webinar tool.&lt;/p&gt;
&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/scaling-your-video-marketing"&gt;&lt;img src="http://video.whitehat-seo.co.uk/4465687/37602694/544d0df49ef5d470f3c77236f59b9b9c/standard/download-2-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</description>
            <guid>http://video.whitehat-seo.co.uk/photo/37602694</guid>
            <pubDate>Thu, 22 Nov 2018 14:36:04 GMT</pubDate>
            <media:title>Scaling Your Video Marketing Strategy Using Webinars</media:title>
            <itunes:summary>Are you using webinars as part of your marketing strategy today? Do you measure the success of your webinars effectively?We’ll discuss how we’ve incorporated video and webinars into our clients’ marketing strategies to generate success for them. TwentyThree will cover best practices for weaving webinars into your marketing automation and also introduce you to their brand new Webinar tool.
</itunes:summary>
            <itunes:subtitle>Are you using webinars as part of your marketing strategy today? Do you measure the success of your webinars effectively?We’ll discuss how we’ve incorporated video and webinars into our clients’ marketing strategies to generate success for them....</itunes:subtitle>
            <itunes:author>Whitehat SEO</itunes:author>
            <itunes:duration>22:16</itunes:duration>
            <media:description type="html">&lt;p&gt;&lt;p&gt;Are you using webinars as part of your marketing strategy today? Do you measure the success of your webinars effectively?&lt;br&gt;&lt;br&gt;We’ll discuss how we’ve incorporated video and webinars into our clients’ marketing strategies to generate success for them. TwentyThree will cover best practices for weaving webinars into your marketing automation and also introduce you to their brand new Webinar tool.&lt;/p&gt;
&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/scaling-your-video-marketing"&gt;&lt;img src="http://video.whitehat-seo.co.uk/4465687/37602694/544d0df49ef5d470f3c77236f59b9b9c/standard/download-2-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
            <media:content url="https://video.whitehat-seo.co.uk/v.ihtml/player.html?token=544d0df49ef5d470f3c77236f59b9b9c&amp;source=podcast&amp;photo%5fid=37602694" width="625" height="352" type="text/html" medium="video" duration="1336" isDefault="true" expression="full"/>
            <media:thumbnail url="http://video.whitehat-seo.co.uk/4465687/37602694/544d0df49ef5d470f3c77236f59b9b9c/standard/download-2-thumbnail.jpg" width="600" height="338"/>
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